Blizzard has announced that as part of a promotion for the upcoming action RPG Diablo 4, fans will be able to enter a contest to gain access to cleaning services.
The next big date for Diablo 4 will be the start of the open beta from March 24 to 27; it will be available to all fans, even if you haven't pre-ordered the game, but the free access isn't even the best part. Blizzard is promoting the next stage of Diablo 4's release by offering over €20/€000/AUS€16 in cleaning services so you can enjoy the hellish RPG without having to clean your house.
Blizzard announced this, along with some rules and regulations, in a tweet (opens in a new tab). While you can read most of them on your own, it's important to note that the end date to enter the contest is March 23 at 12pm ET / 9am PT / 4pm GMT / 3am ACT.
The open beta of #DiabloIV is coming up. We're giving away over €20,000 worth of @Thumbtack services to help you take care of your earthly duties as you descend into hell. co/xML8Y3ojDp pic.twitter.com/T69FdIi0v120March 2023, XNUMX
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all the time of the World
While this seems like a joke promo, honestly the idea of someone coming to clean my apartment for free sounds pretty cool, it may even be necessary to properly enjoy the RPG. Seeing how the closed beta went, you'll probably need every available second just to access one server.
The closed beta that began on March 17 and lasted for a few days was the first time fans had been able to play a new Diablo game in 10 years. While the wait times and queues were reminiscent of Overwatch 2's server chaos at launch, it was a breath of fresh air once you walked through the gates and played the RPG.
Hopefully the open beta will work even better than this, as Blizzard fixed some visible issues in the closed beta. With this much-needed fix, the servers should be noticeably more stable for the open beta.
it gets weird
$20,000 in cleaning services might seem like a strange leap at first compared to Diablo 4's hellish, angelic approach, but it's hardly the strangest promotion we've seen for an upcoming game.
Ubisoft once paid an actor to walk into a bar in Auckland, New Zealand, covered in bandages and armed with a fake gun to promote the stealth action game Splinter Cell: Conviction. Fortunately, no one was hurt in this dangerous stunt; however, the merchants were shocked, especially after locals called the police to subdue the actor.
EA also threw their hat in the odd promo ring for the action-adventure game Mercenaries 2: World in Flames. Due to this action title's focus on Venezuelan oil facilities, EA has decided to give away €24,500 / €20,000 / AUS €36,677 worth of free fuel. The only problem with this was that the promotion was held at a single service station in London, leading to massive traffic jams and riots.
So, in the grand scheme of things, Blizzard's promotion of Diablo 4 seems harmless enough. As long as there are no secret fallen angels or demons in disguise, fans should be able to enjoy the open beta and a clean house all at once.