Google has launched a new tool called Grow My Store to help European retailers improve their online experience as consumers become more demanding about the information and services they expect online. European retailers are struggling to meet these expectations. That's why the new giant search tool rates your websites and creates reports containing recommendations to help you improve the online experience you offer while helping you. To develop your activity. For example, Grow My Store may recommend retailers to offer clear pricing and intuitive navigation, personalize their experience for shoppers, provide live support, or ensure their site is mobile-friendly. Grow My Store uses up to 22 indicators, based on in-depth studies of best practices in customer experience, to test retailer websites. Grow My Store will initially be available in English, French, German and Spanish. Other European countries will follow later this year.
grow my store
Following the success of the free Market Finder tool, designed to help companies go global by guiding them step-by-step through the export process, Google has realized that it's only a matter of time. a similar tool would be beneficial to retailers looking to expand their business. In addition to testing retailer websites, Grow My Store will also inform users about relevant Google products and services that can help them move from the next phase of growth. Fionnuala Meehan, VP EMEA Customer Solutions at Google, explained why the company decided to launch its new retail tool: "For retailers of all sizes, your website is your digital flagship store. As a result, Google wants to help them to making your online and omnichannel customer experience as engaging as possible. That's why we've created a tool that brings all this valuable information together in one place and then uses it to create personalized recommendations for retailers that support and clear guidance." Grow My Store's retailer recommendations are market-specific and based on nationally conducted research. For example, 63% of UK consumers say that clearly advertised prices are important for a good online shopping experience, while in Spain, 40% of customers quote their orders the next day to increase their chances. to receive payments. buy a product- Trying to create an online presence for your retail business? We also highlight the best e-commerce hosting.