Need to choose between Samsung and LG TVs? If you're having trouble determining which TV brand is right for you, we have the experience to help you make the right decision based on your needs, budget, and most importantly, your taste.

Every year, a new series of smart TVs is launched on the market. With each new release, you can expect better pictures, bigger panels, and revised processors that would make a great new TV for your home. But when it comes to LG TVs vs Samsung (two of the best TV makers), which one to choose?

We all know that most televisions look the same at first glance. Of course, some are likely fatter or thinner than others. Additionally, LG and Samsung have experimented with new form factors over the years for their high-end devices.

However, at the end of the day you buy a rectangle and sometimes it can be difficult to figure out what makes it different or better than another.

What sets Samsung and LG apart is their size - they are among the biggest TV sellers in the world, making them a likely bet for anyone shopping for a new screen for their home.

So if you want a TV from one of the biggest TV brands, this Samsung vs LG TV guide should help you make an informed decision on which one is right for you.

Samsung vs LG TV: preview

Samsung and LG are two large-scale manufacturers that sell smart TVs at high and low prices, but with somewhat different panel technologies for their high-end equipment.

Both are South Korean manufacturers selling televisions around the world, with a large presence in the UK and US, unlike Panasonic or Philips, which are not licensed in North America, with a large installation base and a wide range of televisions released each year.

It's hard to compare prices, given the number of devices Samsung and LG release each year, ranging from 32-inch LEDs and inexpensive 4K TVs to oversized 8K devices that cost you thousands. dollars / pounds. No matter what size, shape, resolution, or budget you're looking for, you'll have it covered.

Samsung and LG also compete for territory in the highly competitive smartphone market: They both make Android phones, though we won't be comparing their phones in this particular guide.

Samsung vs LG

LG's WebOS smart TV platform (Image credit: LG)

Smart TV: Tizen vs. webOS

Samsung and LG use their own proprietary smart TV platforms, and each has its own flavor.

LG has been a leader with webOS, a clean, minimalist smart TV interface, since 2014. It uses a horizontal menu bar for commonly used apps, streaming services, and inputs, with a customizable location so you can choose where your favorite apps are on the dashboard. The latest webOS 4.5 software also brings secondary menus that appear when you hover over an app icon.

Samsung's Tizen platform doesn't differ significantly in design (you could say it was influenced by the former), though it doesn't have as impressive a search algorithm as LG's ThinQ aI software..

But What about voice assistants? LG's OLED and Super UHD packages come with Google Assistant built-in and limited compatibility with Alexa-controlled devices. Samsung uses its own (somewhat worse) Bixby Assistant, but again only for mid-range or premium devices, and with the option to use Google Assistant or Alexa through third-party devices.

LG VS Samsung

(Image credit: Samsung)


Today's high-end TV market is divided into two panel technologies: OLED and QLED (essentially an LED-LCD screen with quantum dots).

OLED, which stands for "organic light emitting diode", it's a kind of television panel that can emit its own lightinstead of passing it. This allows for brilliantly thin TV screens and the ability to control the brightness of individual pixels. OLEDs are known for their vivid colors, deep black levels, and overall low brightness.

Often We are talking about “burnt” images on OLED screens, but this is largely anecdotal and you'll probably need to work really hard on set for this to be an issue.

All OLED panels are made by LG Display, so even if you have a Sony OLED in your home, you have LG to thank.

QLED, on the other hand, is a proprietary technology developed by Samsung. QLED uses a quantum dot filter to enhance color and contrast, and is content with a series of dimmer areas to vary the brightness across the screen, rather than being able to do so with each pixel individually. QLED TVs are also much brighter than OLEDs (thousands of nits vs. hundreds), but they may have difficulty displaying bright and dark images as effectively at the same time.

We touch on this debate in more detail in our QLED vs OLED guide, although for now it will suffice to say that OLED is generally suited to high-quality video formats in dark viewing environments, while Samsung falls behind on contrast (comparatively), but makes up for it with a punchy, bright display.

Both technologies are also constantly improving. While some complain about the OLED's low output compared to QLEDs, LG's new light sensor feature is set to calibrate the brightness and picture settings based on the level of ambient light in the room. Samsung upped its game in 2019 with its new Ultra Viewing Angle technology.

Dolby vs. HDR10+

(Image credit: Dolby)

Dolby Vision vs HDR 10+

The two support a slightly different format for high dynamic range (HDR), with LG integrating Dolby Vision into its premium OLED and Super UHD lineupWhile Samsung prefers HDR10+ for its premium TVs.

Both formats use what's called dynamic metadata to tailor the TV output to the content being displayed, so scenes from dark underground caverns or well-lit living rooms vary in brightness, contrast, and image processing levels accordingly. .

Dolby Vision is really the more advanced format, with 12-bit color gamut instead of 10-bit HDR10+, and it's also more common. (While there are a number of HDR10+ shows on Amazon Prime, you won't find them on Netflix, Chromecast Ultra, or Apple TV 4K.)

Of course, the preferred HDR format is really only an issue at the higher end of the price range, but big spenders should think carefully about which services are likely to want HDR content.

It's also worth mentioning that Panasonic isn't faithful to one HDR format or another, and even the affordable Panasonic GX800 LED TV supports both Dolby Vision and HDR10 +.

Samsung vs LG TV: Which one to choose?

It's certainly a tough time for both TV makers. LG's new OLED production line suffered delays in early 2020, while Samsung is still reeling from a slump in smartphone sales. and demand for televisions last year.

Samsung remains the market leader and could cement that position with plans for its own hybrid QD-OLED (Quantum Dot-OLED) to support LG's OLED technology., though shaky finances have delayed those plans for now. . On the other hand, LG's introduction of 48-inch panel sizes for OLED TVs could wipe out Samsung's share of mid-range TVs when they launch this year.

The bottom line here is that no matter how financially healthy either company is, both are focusing on their current display technologies and aren't going to suddenly stop caring. charge the new televisions that are being brought to market. So the set you choose should match what you want in your living room.

If you want a bright and dazzling display to light up your home, or affordable options like the RU7470 or RU8000, Samsung is your best option. You can also try the LG B9 OLED TV though, which is a solid buy.

If you really want the most impressive picture quality, whatever the price, nothing beats panels LG OLED for color and contrast right now (see: LG CX OLED TV). But Samsung Q95T 4K QLED TV certainly comes close and is significantly cheaper than previous Samsung flagship TVs.

However, if you're happy with your current TV, but want to update it in a few years, that could be a completely different story.

Today's Best Samsung vs LG TV Deals

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