Looking for a new TV? We don't blame you: Every year new TVs hit the market with bigger screens, higher quality pictures, and revised processors that just require a spot in your home, but when it comes to LG TVs vs. Samsung, which to choose?

Let's face it, most TVs look alike at first glance. Sure, some will be bigger or slimmer than others and LG and Samsung have been experimenting with new form factors for their high-end sets. Have you ever seen rollable OLEDs from LG? But in the end you buy a rectangle and sometimes it is difficult to determine what really differentiates one from another.

That's why we've designed this guide to comparing Samsung and LG TVs so you can know for sure which brand makes the right TV for you.

Description of Samsung vs LG TV

Samsung vs LG

Samsung and LG are two of the main manufacturers of cheap televisions, but with slightly different panel technologies for its high-end TVs.

Both are South Korean manufacturers selling TVs worldwide with a significant presence in the UK and US unlike Panasonic or Philips who do not have licenses in North America with significant install base and wide range of TVs released each year. year.

It's hard to compare prices, given the number of sets released each year by Samsung and LG ranging from 32-inch LED and budget 4K TVs to great 8K TVs that set you back thousands of dollars. Whatever size, shape, resolution or budget you're looking for, you'll be covered.

Samsung and LG also compete for highly competitive territory in the smartphone market: They both make Android phones, although we don't compare their devices in this guide.

Smart TV: Tizen vs. webOS

Smart TV Tizen vs. webOS

(Image credit: LG)


Samsung and LG use their own smart TV platform, and each has its own flavor

Since 2014, LG has been running WebOS, a streamlined, minimalist smart TV interface. It uses a horizontal menu bar for commonly used apps, streaming services, and inputs with a customizable location that lets you choose the location of your favorite apps on the dashboard. The latest version of webOS 4.5 software also introduces secondary menus that appear when you hover over an app icon.

The configuration of Samsung's Tizen platform does not differ significantly (it can be said that it was influenced by the previous one), although it does not have as impressive a search algorithm as LG's ThinQ AI software.

However what about voice assistants? LG's OLED and Super UHD packages include Google Assistant and limited compatibility with Alexa devices. Samsung uses its own Bixby assistant (slightly worse), but only for mid-range or premium packages, and with the ability to use Google Assistant or Alexa through third-party devices.

Dolby Vision vs. HDR 10+

Dolby Vision vs. HDR 10

Both offer a slightly different format for high dynamic range (HDR) with LG integrating Dolby Vision into its premium OLED and Super UHD range, while Samsung prefers HDR10+ for its premium TVs.

They have formats use dynamic metadata to match the television output with the content being displayed. For example, dark underground cave scenes or well-lit drawing rooms vary brightness, contrast, and image processing levels.

Dolby Vision is really the most advanced format with a 12-bit color gamut instead of the 10-bit HDR10+, and it's also more prevalent.

Admittedly, the preferred HDR format is really just a concern for higher prices, but those who spend a lot should give serious thought to services where they will likely want HDR content.



(Image credit: Samsung)

The current market for high-end televisions is divided into two panel technologies: OLED and QLED (essentially an LCD-LED with quantum dots).

OLED, which stands for organic light-emitting diode, is a type of television screen that can emit its own light instead of turning on. This made it possible to display extremely fine television screens and individually control the brightness of individual pixels. OLEDs are known for their brilliant colors, deep black levels, and low light. We often talk about "burn-in" OLED screens, but it's largely an anecdote and you probably should have worked hard to make it an issue.

All OLED panels are manufactured by LG Display. Even if you have a Sony OLED at home, you have LG to thank.

QLED, on the other hand, is a proprietary technology developed by Samsung. QLED uses a quantum dot filter to improve color and contrast and is happy with gradation areas rather than individual pixel control. QLED TVs are much brighter than OLEDs (thousands of nits vs. hundreds), but they may struggle to display light images and dark images at the same time. There are OLED enthusiasts who hate the washed out colors of overly bright TVs, while many devices with a Samsung TV will find inferior OLED screens to be far less powerful.

We've delved into this debate in our QLED vs OLED guide, but for now, suffice it to say that OLED is generally suitable for high-quality video formats in dark-vision environments, while Samsung's sets are less loyal. to reality Color, but make up for it with a bright, clear display.

Samsung vs LG TV: which one to choose?

Samsung vs LG TV which to choose

It was a difficult time for LG and Samsung. LG Display had to spend a lot on research and development for its OLED panels and posted a break in business in the first quarter of this year (via Reuters), albeit with a bet that OLED growth will eventually balance that out.

Meanwhile, Samsung expects a sharp drop in earnings in 2019 after smartphone sales and a demand for televisions below expectations. Samsung plans to compete with LG's OLED technology, with its own QD-OLED (quantum dot OLED) hybrid, but shaky finances saw its plans delayed a few years ago.

It should be noted that regardless of the financial health of either company, the two companies are focusing on their current display technologies and will not suddenly stop supporting any of the new televisions that they are currently marketing. You must choose the game you want in your living room.

If you want a bright and dazzling QLED display to light up your home, or an inexpensive option like the NU7100, Samsung is your best option. If you really want the most impressive image quality, no matter what the price is, nothing beats LG OLED panels in terms of color and contrast (see: LG's C9 OLED).


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