Samsung QD-OLED TVs to arrive next year, according to Insiders

Samsung QD-OLED TVs to arrive next year, according to Insiders
Samsung's QD-OLED TVs finally take center stage: Industry insiders confirming that the hybrid TVs will launch in 2022, meaning they'll be included in next year's new Samsung TV lineup. Hybrid displays are designed to combine the imaging advantages of OLED panels (deep blacks, infinite contrast, flexible panels) and Samsung's QLED or quantum dot filters (used to enhance color and contrast), hopefully providing something that transcends both technologies. They've been rumored for a long time, but recent reports of QD-OLED prototypes and significant financial commitments from Samsung have pointed to a 2022 launch window, and this latest report confirms it. The announcement comes not from Samsung itself, but from the Korea Economic Daily, which has a long-standing reputation for industry-credible leaks. In January, he also reported on Apple's plans to work with Hyundai to build the self-driving Apple Car, which was confirmed by Hyundai soon after. KED reports that, “according to industry sources, the South Korean tech giant is developing 55-inch and 65-inch organic quantum dot light-emitting diode (QD-OLED) TVs for market launch in the first half of 2022,” and the 70-inch models will arrive later in the year. The article also states that the upcoming CES 2022 show will likely see QD-OLED TVs unveiled for the first time. CES takes place every January in Las Vegas and is typically a hotbed of new TV shows A source told KED that "Samsung is strengthening its premium strategy. Next year, it plans to introduce new QLED and QD-OLED TVs in the quantum dot category, as well as Micro LED TVs in various sizes.

Analysis: where do QD-OLED TVs fit into Samsung's strategy?

Mini LED TV

(Image credit: Samsung) Perhaps the most interesting thing about this report is its predictions for where these QD-OLED TVs fit into Samsung's annual TV lineup. The report claims that these hybrid displays "will sit between its high-end segment of Micro LED TVs and its flagship QLED lines," suggesting that they could even sit above the Mini LED and 8K TVs currently on the market. . from the Samsung TV range. If these sets are even more expensive than the 900 flagship QN2021A, which starts at $4,999 / £5,999 / AU$7,579 for a 65-inch model, they're likely to have little traction in the TV market. symbolic gesture of what Samsung is technically capable of, and very few will be able to afford to take home. However, the integration of QD-OLED displays can change things a bit. Samsung could be seen reducing the number of QLED and Neo QLED displays in its 2022 lineup, streamlining its offering to make room for these high-end devices. We could also see them priced similarly to current 8K TVs, positioning them as equal alternatives rather than competitors with a clear winner. QD-OLED TVs' place in the Samsung lineup and how they perform in today's market will come down to one: price. If they're too expensive, they'll remain what they are today: full of potential, but of little consequence to the common buyer who can't get them. The best deals of the moment on Samsung Q60T QLED 43 "TVs Via OLED - info