From our HubSpot CRM review, we can confidently say that Hubspot CRM provides a powerful platform that is both intuitive and easy to use, cementing itself firmly on our list of the best CRM software for small and medium-sized businesses looking to strengthen their sales, marketing, and Customer Support. instruments. In this HubSpot CRM review, we'll take a look at some of its key features and capabilities.
HubSpot CRM Review: Snapshot
HubSpot is the perfect solution for businesses looking for easy-to-use and powerful CRM software, with the lightweight yet high-performing Free Forever plan making the platform accessible to small businesses or startups.
This free plan provides a platform that you can manage and nurture new leads through HubSpot's variety of free CRM, marketing, sales, and customer service tools. These include dashboard reporting, deal tracking, and pipeline management, all accessible through a simple, easy-to-use interface.
However, it's worth noting that the free plan comes with limited customer support, so you won't have access to in-app chat or phone support. Also, while HubSpot users can benefit from integration with hundreds of third-party apps, some of them require upgrading to one of the paid plans.
If you're looking to upgrade, you have several options. HubSpot's tools are spread across five hubs (Sales, Marketing, Customer Service, CMS, and Operations) and each comes with a paid Starter, Professional, or Enterprise plan. Alternatively, combine elements of each center with the CRM Suite package upgrade, starting at €45 per month.
While the Starter plans seem affordable and offer plenty of features for small businesses, prices can go up considerably if an upgrade to the Professional plan is needed. When it comes to pricing, competitors like Zoho CRM's standard plan are definitely cheaper, especially if your business is still in its infancy.
So is hubspot the best CRM software for you? In our HubSpot CRM review, we'll tell you everything you need to know to make an informed decision.
Rating: 4.5/5
Read on for the full review.
HubSpot CRM Competitors
How does Hubspot CRM compare to its main competitors? Hubspot CRMInsightlyZoho CRMScore4.5/54/54/5Benefits Free plan forever - Simple interface - XNUMXrd party app integrations Automatic lead generation - Microsoft Power BI integration for reporting Easy to use - Many integrations available through Zoho Marketplace - Automatic generation of leads from social media mentions ConsPremium pricing plans - Phone support only available on paid plans Limited lead generation tools - Interface takes some getting used to - Additional costs associated with support phone Full customization of some features not available - Support is only available Mon-Fri via email Incredibly competent yet simple CRM platform As one of the leaders in CRM software, Insightly provides effective tools that help businesses manage salesZoho CRM excels at capturing and managing n leads while offering affordable upgrade options for small businessesSee DealsVisit SiteVisit SiteVisit SiteHubSpot CRM: Key Features
One feature that makes HubSpot CRM stand out initially is the ease of getting started, making it ideal for newcomers to the world of CRM.
During setup, HubSpot asks a series of questions to determine how you plan to use the platform and offers tutorials for each individual area, such as marketing, sales, and customer service. Extras like HubSpot Academy, the free online training center packed with courses, are also a nice touch.
Another aspect that sets HubSpot apart from its competition is the sheer number of features included in the forever free plan. For example, the shared inbox feature keeps all incoming email and live chat correspondence in one place, making customer communication more accessible for the entire team.
Creating and sending basic email templates doesn't take much time either; You have the ability to effortlessly import contacts from third-party email providers and then design your email around one of five templates, saving you valuable time to focus on other tasks.
The free plan also includes the option to add a support form and tracking code to your website so you can see what your visitors are doing, capture their details in your database, and track interactions with them over time. weather.
HubSpot CRM: Key Features and Highlights
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It's easy to create deals on the sales dashboard in less than five minutes, or create activity reports that can be filtered by team member or customer engagement level. These can be viewed and downloaded in different formats, such as xlsx or pdf, for use outside of the HubSpot environment.
HubSpot's free plan not only helps you organize and automate sales and marketing tasks, it also streamlines your day-to-day processes. For example, managers can send notes to salespeople to encourage them to follow up on new leads, easily share forecasts and deal dashboards with the touch of a button, and customize deal stages to match sales processes. existing.
Connecting external ad accounts is also a breeze, with directions showing you how to pull your campaign data into HubSpot via Facebook, Google Ads, or LinkedIn, so everything is in one place. You can connect up to two ad accounts on the free plan.
For teams looking for more specific platform capabilities, an upgrade to the Single Center Starter Plan or CRM Suite provides more powerful tools. For example, on the Marketing Hub Starter plan, you can quickly create branded and optimized email campaigns that can be sent in bulk to specific leads through segmented lists.
You can also see how and when your customers are engaging with your emails to further optimize future campaigns. Similarly, with the CRM Suite Starter plan, you'll find feature upgrades like additional ad account options, meeting scheduling, two deal pipelines, and 5000 email templates.
Features like these make it simple to integrate and work with HubSpot for beginners and big players looking for a new CRM solution, making the software a solid choice for a variety of businesses.
HubSpot CRM: What's New?
HubSpot says this year's product updates add even more power to its already intuitive software, the most notable being the introduction of the operations center. This new software aims to make overall operations easier, streamlining processes with tools like syncing historical data between HubSpot and dozens of popular third-party apps, as well as information about your customers.
Operations Hub aims to connect applications, cleanse your customer data, and automate your business processes on a central CRM platform, accessible through the free plan or with additional features under the CRM Suite Starter plan.
HubSpot users can now also leverage campaign data in the custom report builder, allowing you to add specific metrics such as video views, pageviews, and conversions to custom reports to show campaign performance.
Finally, HubSpot introduced the ability to create offers from Gmail and Outlook through the HubSpot Sales extension. Sellers can now enter the deal name, stage, amount, and other required details in just a few clicks without interrupting their workflow.
HubSpot CRM: Pricing
Although HubSpot generously offers a solid forever free plan, there are also a variety of paid plans to suit different business needs. The cheapest is the Starter plan, which costs €50 per month, or €45 per month if paid annually, for two paid users.
Upgrading to the Starter plan provides all the free tools with increased limits and removes HubSpot branding from things like forms, landing pages, and live chat features. Starter plan customers can also access email and in-app chat support to get help much faster than free plan users.
HubSpot CRM Pricing Plans Plan/Feature Type Free Plan Suite Starter Plan Insightly Plus Plan Zoho CRM Standard Plan Monthly Cost Free €50 for two users Not Available €16 per user Yearly Cost Free €540 for two users (save €60/10% ) €348, billed €29 per month per user €144, billed €12 per month per user (save €48/25%)Contact/Lead Management ✓ ✓ ✓ ✓ Workflow Automation X ✓ X ✓ ( some) Reporting & Analytics ✓ ✓ ✓ ✓ Third-Party Integrations ✓ ✓✓✓Try HubSpot CRM
Before deciding on HubSpot CRM, it's important to determine the simplicity and capability of the platform, as well as the support available. Below, we break down HubSpot based on these aspects to help you decide if it's right for you.
Is it easy to get started with HubSpot CRM?
A HubSpot account can be created in less than five minutes and without payment details. You can create an account from scratch, although it's faster to use an existing Google account.
Once basic information is entered, HubSpot asks a series of questions about job title, industry, company name, size, and previous experience with CRM platforms to help personalize your experience and provide invaluable demos.
How helpful is HubSpot CRM customer support?
HubSpot is establishing itself as a solid option for those new to CRM, with tools like HubSpot Academy, a comprehensive online hub...