Instagram appears to be maintaining its place among the world's best social photo-sharing sites thanks to a series of new updates announced today at Facebook's F8 conference. The biggest update is for creators who want to share their fashion choices with their followers. No need to remove product URLs in article comments or personal timeline – starting next week, creators will be able to create direct links to products through their post images by flagging specific items. . Only participating brands, which are listed in a company publication, can be linked. Instagram is also embarking on fundraising. Today, users in the US (more countries later) will be able to raise funds for the causes they care about by using a specific tag that refers to a donation campaign. Instagram claims that 100% of the funds will go to your chosen nonprofit; Check out all the details in the Instagram post here.