Apple MacBook Pro laptops to hit shelves soon

Apple MacBook Pro laptops to hit shelves soon

Apple is preparing to sell many more MacBook Pro laptops in the near future, having beaten many of them, and other MacBooks, according to recent figures. As MacRumors saw, according to DigiTimes, Apple will 'drastically increase' the number of MacBook Pros it will order in Q2020 20, with total MacBook shipments expected to increase by 3.2% from Q3.5 (based on component parts). Supply Chain). The report says that Apple dropped from around 4 million to XNUMX million MacBooks in the second quarter, which will drop to around XNUMX million in the third quarter. As always, any DigiTimes report should be treated with a fair bit of caution, as it's not always the most accurate source, but it has certainly been shown to be active (or close to it) several times in the past.

Work at home

Much of this increase in MacBook sales is due to people now working from home due to the Covid-19 epidemic, an increase that was originally intended to only have an impact for a limited time. , but sales are now expected to be driven by this for much longer than expected. In the case of the MacBook Pro, sales come from creators, not surprisingly, with many more of these professionals working from home rather than the office. So the outlook is looking good for the coming quarter, after impressive Q2020 sales, as we've also seen from the latest Mac sales numbers provided by Gartner, which saw a significant increase in Q2020 XNUMX. compared to a year ago What will be really interesting, of course, is to see how sales pan out when Apple starts offering its new ARM-based MacBook, with the first two expected to arrive in late XNUMX. If this launch were to coincide With a drop in demand for Apple laptops tied to the coronavirus, it could be unfortunate timing that could wipe out all potential gains — unless ARM-powered MacBooks are really popular, of course. , which is probably what Tim Cook expects. Failing to do so could make any failure worse, but of course this is all just speculation based on rumours, and as always, we'll just have to wait and see how future MacBooks pan out.