We know that Apple works on a vehicle. We think that part of this work will involve building transportation for the planet we will live on, not the one we exist now. And it should be clear by now that the future of transportation doesn't have to be the only invention created by the Project Colossus team.
What is a tourism?
Look at it this way, when developing a vehicle, Apple had to identify and develop many related technologies including but not limited to: machine imaging, artificial intelligence, tracking and mapping technologies, failsafe networking, on-board data processing, plentiful. sensors to monitor every detail of the vehicle, pretension modeling, driver identification, and traffic and signal analysis.
This is even before estimating the design of cars and components or the development of algorithms complex enough to decide who to kill in the event of an accident in which death cannot be avoided: should the vehicle prioritize the safety of the vehicle? occupant of the vehicle or vehicle? innocent passerby?
What is the legal and ethical meaning of these resolutions? What is a real tourism?
It's no wonder development has taken a long time. But by answering these questions, Apple is also finding answers to others.
In essence, if you can make an autonomous vehicle, you can also make autonomous machines of all kinds. An Apple vacuum cleaner is possible. The same goes for an Apple prosthesis.
Apple and health
In my opinion, such a member could use exactly the same autonomous technologies that Apple is already developing: sensor-based data to manage the reaction, processors with embedded machine learning to perform the calculation, recognition of contextual situations, detection of crashes.
Apple already has these things.
It is also reasonable to imagine that the company understands how essential these technologies can be in one of its critical markets.
“If you look to the future, look back and ask the question: 'What has been Apple's greatest contribution to humanity? "It will be a medical problem," Apple CEO Tim Cook said in XNUMX.
I don't think Apple's ambitions in this area are limited to Health, Fitness +, and Apple Watch.
Apple already understands what the accessibility challenges are on the real planet. He knows the big difference that technology can make to overcome these challenges. It has been creating tools to assist you in doing this on your operating systems for decades. Why wouldn't you combine your existing technologies and knowledge to prosper healthcare?
In an i-Limb
Prosthetics are not perfect, of course. We have not yet reached a point where you can monitor them with thought (but check this out). However, solutions such as those from the Scottish Icelandic company i-Limb show what is possible with today's technology.
The prostheses made by this company are already considered life-changing, and what they do is personalize them through an iPhone application.
A prosthesis equipped with its intelligence on board could work better than that, especially if it could also be controlled through gestures, pointers, voice or eye movements by means of a headband device.
At first glance, prosthetics may not seem like the mass-market genre Apple is after. I think it's a short-sighted understanding, especially considering recent research that says it's a market expected to be worth $XNUMX billion by XNUMX. The way I see it, if you can build an autonomous vehicle (Apple called the vehicle "the ultimate mobile device"), you can create smart mobile solutions for just about anything. It's just one of them.
Mobility and autonomy are just other means by which technology can enhance reality.
Augmented Reality
We are seeing growing interest in machines from the City of Boston Dynamics (now eminently owned by Hyundai). Apple uses at least one Boston Dynamics system. The current robot from the City of Boston Dynamics, Spot, uses Intel chips. Could Apple Silicon Thrive These Machines? What was Apple discussing with Hyundai earlier this year?
Apple doesn't need to make robots, of course. But the experiences of advanced autonomous mobility point in this direction.
It is an address that also encompasses electric bikes, public transportation, drones, space and ocean exploration. Consider how existing Apple technology could dramatically improve what wheelchairs do. Add autonomy. Change lives.
As Apple works on a vehicle, it fixes a number of range issues and exposes a number of "fantastic new" features. Going forward, we will recognize them as core technologies for Apple innovation in multiple markets over the next decade or more. The penetration of digital devices has just begun, the vehicle of the future is not exactly the same animal that is seen on the streets today and the autonomy that it will shelter has implications in each and every one of the facets of digital transformation.
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