Samsung It is one of the most successful technology companies in the world. It has gained recognition for the design and manufacture of high-end devices such as
smartphones, tablets, TVs, smart watches and more. Today, the firm allows
buy Samsung mobiles of quality, which compete very closely with other brands such as Apple and Xiaomi for the effectiveness of their products. But the company founded in Korea in 1938 began operations with a different name than the one we know today. Back then, Samsung was a fish market that saw light thanks to the expertise of
Lee Byung-Chul.
Before becoming the technological monster that it is now, the firm dedicated itself to other tasks in the sector
textiles, food, security and insurance. And when it started, it only had at least 40 workers on its staff.
What is the reason why it is so successful?
Innovation has been the main secret of its success and one of the reasons why this firm is so famous. It is that during the last years it has oriented its efforts to cover more and more markets, for which its products and services are related to computing, household appliances, electronics and telecommunications. The price of most of its products is accessible to the majority, so you can find
cheap cell phone models that will satisfy each of the needs. The ease of buying equipment or acquiring technology is another reason for its popularity. It is that the brand not only has specialized physical stores where they offer their products, you can also get your
cheap Samsung through online stores such as Topmoviles.es.
Best results
The company owes the good results obtained over the years (including those of the Covid-19 pandemic) to the following elements:
1. Technological profile
Even though the brand began in 1938 as a company for the sale of fish, little by little it diversified its tasks. But it was until now when it achieved greater popularity for the design and development of technological products. And it has been successfully exploiting this area for more than 40 years.
2. Brand value
It has become one of the fastest growing companies. The reason is simple and it is the work of
brand strengthening that they have exercised since 1999. Samsung has focused its efforts on this task recognizing that in this globalized era, people buy for the power of the brand rather than for the benefits of a product.
3. Quality
But the firm's work has also been focused on improving the quality of its products, being recognized as one of the best in its category. Most of its products have been designed to
to satisfy the needs of your customers. It is that for Samsung, quality has acquired a foreground.
4. Links with sport
Samsung has understood the importance of linking sports with marketing. The Korean firm has taken advantage of all the sports potential to innovate and promote its products. In fact, Seoul sponsored the
Olympic Games in 1988.