Retail giant Walmart has announced that it will begin offering its proprietary technologies and capabilities to SMEs and other businesses to help them better serve their customers in physical and digital stores. In recent years, the company has developed its own technologies and services with the aim of meeting the changing needs of large-scale customers. These capabilities allow Walmart to create differentiated experiences for its customers and grow its business as online shopping continues to increase. Walmart US CEO John Furner explained in a press release how the company will use the proceeds from its new business to reinvest in its own customer value proposition, saying, “We have built new capabilities to meet the changing needs of our own customers and we have a unique opportunity to use our experience to help other companies do the same. Commercializing our technologies and capabilities helps us sustainably reinvest in our customer value proposition.
Adobe Commerce integration
As part of its efforts to provide its technologies and capabilities to other businesses, Walmart also announced a new strategic partnership with Adobe to integrate its Marketplace, online and in-store fulfillment and pickup technologies with the platform. Adobe Commerce. Using the Adobe Commerce platform, retail businesses will also be able to use the retail giant's cloud services to offer pickup and delivery to their customers. At the same time, businesses will also be able to reach new customers using Walmart's marketplace, where they can take advantage of its fulfillment services to offer 2-day shipping across the United States. Walmart CTO and Chief Development Officer Suresh Kumar explained how his new strategic partnership with Adobe will help other companies achieve their digital transformation efforts, saying, “The core mission of helping people save money and live better is at the heart of every idea, including checkout and scan technologies, AI-powered smart substitutions, and pickup and drop-off delivery. By combining Adobe's strength in driving commerce experiences with our unmatched omni-client experience, we can accelerate the digital transformations of other companies. "