Most bosses don't really understand what benefits their employees want


New research has claimed that companies are failing their employees when it comes to benefits by losing the most desired ones and even offering some that are not.

Data from an Alight survey of 1400 employees in the UK and Europe revealed that only 38% believe their benefits meet their needs. However, a second survey of 420 medium and large businesses in the UK and Europe found that up to 57% of employers believe workers' needs are being met.

Looking ahead, he concludes that communication between employers and employees has the greatest power for change, even if it is hindered by the emerging AI environment that is about to fundamentally change the way we collaborate and communicate.

Are my benefits good?

More than three-quarters (77%) of employers believe their benefits exceeded local requirements, but it's still unclear to what extent they exceeded them, as only 34% of workers agreed there were many more. offers by comparison with basic requirements.

As workers and businesses feel the effects of an increasingly tight economy, many fear their profits will no longer be what they once were. Medical protection and other financial aid benefits are likely to be most sought after next year. However, some companies continue to offer token gestures that do little to please their employees.

Alight vice president of business development Jan Pieter Janssen explained that organizations must take a "proactive approach" to close the clear gap between employer and employee sentiment, citing awareness and use of benefits, increased return on investment, greater employee well-being. and the acquisition of new talent as the main benefits.

The report found that organizations fundamentally need to double down on communication with workers, and found that omnichannel methods are most appropriate to spread the message and gain better understanding, including AI chatbots.