Popular OTT service aggregator YuppTV has partnered with public telecommunications company BSNL to launch YuppTV Scope, a unique technology-based subscription platform for some of the best OTT services in India. YuppTV is one of the largest providers of TV and on-demand services, especially when it comes to South Asian content, offering 250+ TV channels, 5.000+ movies and 100+ TV shows in 14 languages. BSNL (Bharat Sanchar Nigam Limited) is the Indian government-owned telecommunications service provider, which until the turn of the century was the major player. But with the opening of the sector to private players, it is now a marginal operator but still present in Tier 2 and 3 cities. As a multi-platform service, YuppTV Scope can be accessed from a variety of devices including Smart TV, PC, mobile devices, tablets and streaming media players. With this, YuppTV becomes a SAAS-enabled platform that offers an ecosystem for all key stakeholders, including content partners, broadcasters, telecom and broadband providers.
What is YuppTV Scope?
Basically, it is a one-time subscription to premium OTT apps like SonyLiv, ZEE5, YuppTV, and Voot Select, which eliminates the task of accessing and managing multiple apps. This bundled OTT service is offered to BSNL broadband subscribers as a triple play offer. He hopes to draw on BSNL's broad audience base across demographics and be responsive to all users, both tech-savvy and longtime cable TV users. For the latter, YuppTV also offers a traditional TV-like experience for consumers who are tuned to cable TV, while allowing them to seamlessly switch between live TV channels. PK Purwar, CMD of BSNL, said: “OTT is the real future of entertainment consumption in India. BSNL is pleased to collaborate with YuppTV for the launch of the next generation YuppTV Scope content curation platform. We believe that the platform will revolutionize content consumption in the country and usher in the OTT era. " Uday Reddy, Founder and CEO of YuppTV, said: "With this launch, we enable the convergence of major content partners, broadcasters, telecom and broadband providers to create a holistic ecosystem for all key stakeholders from all sectors". YuppTV Scope plans to offer a properly curated experience, with users receiving personalized recommendations based on audience models, which are manually vetted and prepared by a team of experts, using artificial intelligence and machine learning. Users can also conduct chats live, participate in live polls and request content of your choice while enjoying television.