India is an important market for Twitter. Currently, India is the third largest user of Twitter after the United States and Japan. No wonder the microblogging platform wants to make new strides here, just like all other digital platforms. Twitter, which recently introduced its Tip Jar feature to a select group, added support for the Indian payment platform Razorpay in its user profiles option, giving Indian users more ways to incorporate in-app payments. Through the Razorpay interface, Twitter users will be able to make payments to individuals and organizations across India through multiple payment methods including UPI, credit and debit cards, net banking, wallets, etc.
But what is Tip Jar?
(Image credit: Razorpay) Tip Jar is a simple option for creators and influencers on Twitter to try and monetize their content. Twitter introduced a button for a small subset of users on iOS and Android devices to directly receive a "tip" for their efforts. Selected users can see the option to add Tip Jar to their profile when they press "Edit Profile" on Twitter. This group includes creators, journalists, public figures, experts, and community leaders. Only on Android, Tip Jar is also available on Spaces. By tapping on the 'Tip Jar' icon, subscribers can send money, if they wish, to influencers and creators. It's like Patreon for tweets. The tip is reduced through some of the many cash applications that abound in the market. With Tip Jar, users can select their preferred payment service and they will be removed from Twitter to the selected app where they can show their support in the amount of their choice. Twitter is not taking any cuts. Previously, the feature supported payment providers including Bandcamp, Cash App, Patreon, PayPal, and Venmo. And now Twitter has included the Indian payment platform Razorpay in the scheme of things. “Anyone can send tips to the corresponding accounts on Twitter for iOS and Android through third-party payment services. It's a simple way and a first step towards creating new ways for people to receive and show their support on Twitter, with money. Soon more people will be able to add it to their profiles in India and around the world,” Twitter said in a blog post. "By integrating Razorpay, we hope to offer Indians a simple and secure way to send money as a thank you or as a gift," she added. Tip Jar is available in various Indian languages including Bengali, Gujarati, Hindi, Kannada, Marathi and Tamil.
(Image credit: Razorpay) If Tip Jar is enabled for you, you can easily accept payments using a Razorpay checkout page. It goes without saying that you need to have a Razorpay account in the first place. If you don't have one, you can easily sign up for the financial payment platform. The first step is to turn on the Tip Jar feature on Twitter, Allow Suggestions, and tap on Razorpay. And paste your custom checkout page suffix from your dashboard: Copy your URL suffix and it will be added to the Tip Jar. You can easily customize the checkout page URL by adding a suffix, in case you're using it for specific events. After that, you can start receiving payments from your subscribers. You can view the payments in the Razorpay dashboard. From the followers' perspective, they can log in from their Twitter account and visit the profile of the creator or influencer. And if they want to make a contribution, all they have to do is hit the tip icon, choose Razorpay and you're done. The payment will be sent to the person they have chosen.