Disney Plus is booming, Netflix founder says, but Apple TV Plus is lagging behind

Disney Plus is booming, Netflix founder says, but Apple TV Plus is lagging behind
Disney Plus and Apple TV Plus may have launched just weeks apart at the end of 2019, but their trajectories couldn't have been more different, and former Netflix CEO Marc Randolph has an idea why. Randolph is entertaining himself with Yahoo Finance, unlike Apple is "toujours pas dans le coupe", and he began the streaming TV service to become an also important actor than his competitors, which is Netflix or Disney More. This latest service is approaching 100 million subscribers worldwide, an incredible number for a young service, but a testament to the appeal of classic Disney movies, as well as Star Wars movies and spin-off TV shows. like The Mandalorian and Marvel's WandaVision. That's still less than half of Netflix's subscriber base, of course, but it's abundantly clear that Disney Plus is here to stay as a major player. Randolph thinks the same can't be said for Apple TV Plus: "They have no excuse...they're not in it with both feet yet. They really have to do the enterprise thing and walk towards it." edge of the cliff and jump off,'' Randolph says.

Now it's winter for our Disney content

The main problem, Randolph says, is in content production: "It's really a war of who's willing to do the content." Netflix, of course, is known for spending billions to create new original TV shows and movies, and Disney has worked hard to create more Disney Plus series that build on the popularity of its star franchises. The Netflix co-founder also sneered at the free Apple TV Plus "gifts" offered to new iPhone and Macbook customers, with annual subscriptions added at no extra cost to lure viewers to the service. While it's hard to argue about the value of streaming free TV, it suggests limited interest among viewers in paying for this content organically, and means that the current number of viewers, which remains a closely guarded secret at Apple, does not earn money. or probably will be maintained in the long term. The lack of official subscriber statistics does not inspire much confidence either. "If Apple spent a quarter of the time on content like freebies, it could really play," Randolph said. "We are seeing the development of new rules of the game," added Randolph. "It's not just about advertising, it's not just about promoting – what you have to show is that you have the content, the content of the content."

Some bad apples...

On the rocks

Sofia Coppola's On The Rocks is just one of Apple's notable disappointments (Image credit: Apple) As always, content is king. It's easy to criticize early streaming services still building their libraries under this heading, but when Apple TV Plus and Disney Plus launched it became clear that they both had a lot to catch up on. However, while Disney jumped in with both feet, Apple didn't have the same attitude. Apple TV Plus has a few shows looking for 'must-watch' territory, like the excellent The Morning Show (its flagship series at launch) or the wellness sports biopic Ted Lasso, both of which should get a second. season, as well as comedy from game developer Mythic Quest. However, there are many hiccups in the service (see among them), and when the general library is not that large, the visibility of these non-essential titles is very high. Getting more content and really investing in a wide variety of shows, to cater to the many viewers and find out what's gaining traction on Apple's platform, is the only way to fix this problem, and it seems that the cautious buildup of new titles simply cannot compete with the onslaught of Disney and Netflix original series on offer. Via MacRumors Today's best Disney Plus deals