Samsung's launch of its 2023 TVs is expected to address two of the most common criticisms of its QD-OLED display technology, according to a new report.
As reported by industry website FlatPanelsHD, Korean newspaper ETNews claims that the tech giant's TV lineup for next month's CES show will see Samsung finally introduce a wider range of OLED QD-TV sizes, including its first commercially available 77-inch television to showcase the new display technology.
Until now, Samsung and other TV makers that use their QD-OLED panels, like Sony, have been limited to offering only 55-inch and 65-inch models.
Perhaps more significant is the news that Samsung's new QD-OLED TVs on show in Las Vegas will offer much better black levels than their predecessors.
Although reviews of early models with the panels have been favourable, there has been regular criticism of how the panel's pixels can leak light from adjacent pixels and struggle in brighter viewing environments, making black images unsightly. a bit more gray than you might expect.
The report goes on to add that Samsung's confidence in the enhanced performance of its next-generation models is such that it has decided to register a "True Black" trademark for use with the launch.
Analysis: Improvements take QD-OLED one step closer to an advantage over OLED
With Philips heavily poised to jump on the QD-OLED bandwagon next year, along with Sony and TCL, today's news from Samsung underscores the fact that the display technology is fast becoming a real rival to 'OLED.
QD-OLED combines the best performance characteristics of Quantum Dot LED (QLED) TVs, namely high brightness and color saturation, with the pixel-level image precision of traditional OLEDs.
However, the main argument against buying a QD-OLED TV so far has been that the panels haven't yet been able to achieve the same goal when it comes to rich blacks that the best OLED TVs offer.
We look forward to seeing if these new improvements coming in January live up to their "True Black" billing and help break down a barrier that may be preventing some videophiles from embracing the technology.
There's a wait in store for anyone already coveting these upcoming QD-OLED TVs, but if you need something now, check out the best OLED deals live this month.