Fitbit ready for a legal showdown with the body of

La empresa de fitness propiedad de Google, Fitbit, ha sido criticada con nuevas acusaciones en nombre del organismo de control de la competencia de Australia, la Comisión Australiana de Competencia y Consumidores (ACCC), que alega que la empresa ha hecho «declaraciones falsas o engañosas» sobre los derechos de garantía de los clientes «en virtud de la Comisión Australiana de Competencia y Consumidores». Derecho del Consumidor después de que sus dispositivos portátiles Fitbit fallaran”.

The allegations further allege that, in particular, between May 2020 and February 2022, Fitbit told Australian consumers that they would not be entitled to a refund for a defective product if they attempted a return after 45 days from the date of purchase. purchase or shipping. This is the second time the ACCC has criticized Fitbit, following very similar accusations made against the wearables maker in 2018 (opens in a new tab).

“Fitbit has once again come to the attention of the ACCC for allegedly misleading consumers about their consumer guarantee rights,” ACCC President Gina Cass-Gottlieb said in a statement. “We are taking this case against Fitbit because we believe the alleged conduct is serious and manufacturers should have processes in place to ensure compliance with Australian consumer law.

When asked for comment, a Fitbit spokesperson told TechRadar Australia: "Fitbit will review the ACCC allegations and have no further comment to share at this time."

Google could not be reached for comment at the time of publication.

Analysis: Respect your rights

Under Australian consumer law, a customer's rights in respect of a defective product are not limited for any period of time, whether from the date of purchase or otherwise. The law further states that companies and manufacturers who sell a product with a major problem, or which develops a major problem, must provide Australian consumers with a refund or replacement offer.

Australian consumer law also allows a deduction from a refund based on how long a consumer had a product before a major problem developed.

Fitbit's new stoush with the Australian watchdog adds to a rough few months for the fitness-tracking giant, which has faced worrying issues affecting its existing products as it continues to lose ground in the wearables market. in favor of the Apple Watch and sees rival Samsung gain significant momentum with its Galaxy Watch deals.

Mientras tanto, la otra entrada de Google en el espacio de los dispositivos portátiles, el Google Pixel Watch, se encontró con sus propios problemas a pesar de una cálida recepción inicial cuando se lanzó. Dada la importancia del seguimiento del estado físico para dispositivos portátiles y la propiedad de Google de los pioneros del espacio de seguimiento del estado físico (también conocido como Fitbit), los informes de problemas persistentes (se abre en una nueva pestaña) con el seguimiento de la quema de calorías de Pixel Watch serían motivo de preocupación para la tecnología. gigante. La mala duración de la batería también ha sido una queja constante desde el lanzamiento del Pixel Watch, un problema similar que enfrenta el principal competidor, el Apple Watch, en comparación con los dispositivos portátiles con menos funciones, como los de la gama Fitbit. Del mismo modo, la recepción de los usuarios que señalan lo mal que se diferencia el Pixel Watch de la competencia o demuestra algún beneficio ha provocado una gran decepción dada la expectación previa al lanzamiento del reloj.

While the aforementioned issues fall outside of consumer law protections, this legal battle could be cause for concern and hopefully an incentive for Google to improve its entries in the apparel market, Fitbit's ability to complying with consumer laws is probably one of those areas now high. on the agenda.

The ACCC is seeking sanctions, injunctions, an enforcement program and other orders against Fitbit, with adjustments to be made for future proceedings given that Fitbit is based in the United States.

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